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商品編號： 9-391-073 出版日期： 1990/11/06 作者姓名： Yoffie, David B.;Pearson, Andrall E. 商品類別： General management 商品規格： 22p 再版日期： 1991/09/09 地域： 產業： Electronics manufacturing 個案年度： 1990 - 1990
商品敘述：
John Akers, IBM''s chairman, must confront how to transform a $60 billion, full line, global computer company that is the leader in every market it serves, yet losing share across the board. The case explores senior management''s perspective on the process of organization change.
涵蓋領域：
Multinational corporations;Strategy formulation;Personal growth and transformation;Organizational change;Labor relations;Corporate strategy;IT management;Strategy execution
相關資料：
, (9-394-036), 8p, by David B. Yoffie
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